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Plausible Analytics
AnalyticsSimple, privacy-friendly Google Analytics alternative — lightweight and cookie-free.
ElixirLicense: AGPL-3.0Level: intermediate21,000
#analytics#privacy#gdpr#ga-alternative
About this project
Plausible is a lightweight, open source web analytics tool. The script is under 1 KB, it uses no cookies, and it's fully GDPR/CCPA/PECR compliant — so you don't need a cookie banner. It gives you all the essential metrics on a single clean dashboard without the complexity of Google Analytics.
How to use it
Get started
Hosted: Create an account at plausible.io, add your site, and drop the snippet in your <head>:
<script defer data-domain="yourdomain.com" src="https://plausible.io/js/script.js"></script>
Self-host: Use the official community-edition Docker Compose setup, point it at PostgreSQL + ClickHouse, and you're running your own analytics in minutes.
💡 How to make a business with it
How to make a business with it
- Privacy analytics for agencies — host Plausible and resell branded analytics dashboards to your web-design clients as a recurring add-on.
- Compliance-first SaaS — target EU/regulated industries that need cookie-free analytics and charge a premium for managed, compliant hosting.
- Embedded analytics — bundle self-hosted Plausible into your own product so customers get usage stats out of the box.
Need technical help?
Want help setting up Plausible Analytics, customizing it, or building your product on top of it? Knock me — let's talk.